Fabiana Lutti
Owner (Commercials) | Producer

Brazilian born, Fabiana started her career working on feature film, music videos and commercial productions in the US, then relocated to Brazil where she ran the international commercial division of Walter Salles’s Video Films. She went on to work for the publicly traded German production house NSF, where she coordinated between the company’s eighteen international subsidiary offices. In 2003 she partnered with an old friend, producer René Bastian and formed Belladonna Commercials. Together they have produced countless commercials and music videos for blue chip clients such as American Express, BMW, T-Mobile, Diageo, and Mercedes-Benz. Belladonna’s philosophy is very much geared toward the promotion of an open production system. She lives in NYC with her husband and daughter.